Just A Thought Or Two

  I know that there are hardly enough hours in the day to take care of your customers and run the business, let alone, study and correlate all the customer-centric information which is now available at your fingertips. But, it’s never been more important than now. As Mr. Dave Frankland, an analyst with Forrester espoused, [...]

    “Can I have a witness….Can I have a witness?”   Ah, the beloved testimonial, proof positive that you are as good as you think you are, that your product does in fact please people and everyone should trust what you say.   So why don’t more people ask for testimonials?   I think [...]