Just A Thought Or Two

David's Marketing Musings

Entries for the ‘Public Relations’ Category

Can Bad Public Relations Help Your Brand?

Wow, pretty provocative statement huh? How in the world can bad press help your brand? There have been plenty of examples of public relations gone bad lately. It’s like watching a train wreck with Charlie Sheen. Your best common sense tells you that this guy is really sick, but it’s hard not to be mesmerized [...]

If I Only Had 24 Hours, I Would……….

As the spring has now quietly melded into the summer months, many familiar things begin to happen, not the least of which is the appearance of the fireflies or lightning bugs as they are sometimes referred to.  As dusk settles in, these lowly creatures begin their mating journey, coming up out of the grass and [...]

Give a Little to Get a Lot

I think all of us are moved by people we see who commit their lives to giving to others.  Selfless acts of kindness, love, sympathy, camaraderie and generosity can touch an inner part of us and make us pause and think, “I wonder if I had the strength to do that or maybe even the [...]

How to Use Storytelling in Your Marketing Message

Over the holidays we had relatives stay with us that live in France and as such, we don’t see them very often.  It was a relaxing time which gave ample opportunities to talk and share memorable events in our lives.  As we sipped hot tea (some of us having a nice malted beverage) and munched [...]

Foursquare.com Ain’t Square, It’s Cool

In one of my previous posts “Put The Local in Your Locale” I mentioned a relatively new social network called Foursquare.com.  I thought it had some real potential but unfortunately they were not in the Kansas City area.  After writing to them about my wish that they be here, my request was granted.  I just [...]

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